The hotly debated report from the frontlines of mounting backlash against multinational corporations. A national bestseller, No Logo took Canadians by storm when it was published last year in hardcover. Equal parts cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, it is the first book to uncover a betrayal of the central promises of the information age: choice, interactivity, and increased freedom. No Logo takes apart our packaged and branded world and puts the pieces into clear pop-historical and economic perspective. Naomi Klein tracks the resistance and self-determination mounting in the face of our new branded world and explains why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint, a computer hack, or an international anti-corporate campaign. REVIEW QUOTES "Klein undertakes an arduous journey to the centre of a post-national planet—part sociological thesis, part design history, No Logo's message is entirely engrossing and emphatic."—GQ "Articulate, entertaining and illuminating."—The Globe and Mail "Klein's [writing] is as seductive as the ad campaigns she dissects."— The New York Times Book Review "Positively seethes with intelligent anger." —The Observer “Powerful and passionate.” – National Post AUTHOR BIOGRAPHY Naomi Klein, age 30, is a columnist with The Globe and Mail. Her award-winning feature articles have appeared in numerous publications, including Saturday Night, The New York Times, Village Voice, Ms., Elm Street, The Nation, This Magazine, and Toronto Life. For nearly five years she was a columnist for Canada's largest newspaper, The Toronto Star. - from the publisher |